DIGITAL MEDIA

DIGITAL MEDIA:

Digital media is where technology and creativity meet. Professionals in this field convert data into graphics, animation, sound, and text. From creating dynamic websites to full length movies the possibilities in digital media are endless. Someone working in this field must have sharp artistic ability and an ability to create new and original media.

Working in this field also requires the ability to listen and respond to customer needs. As a Digital Media professional you will be responsible for communicating facts and ideas in a creative way using technology.

A variety of industries need Digital Media professionals to work on their web sites, create educational materials for their workers, or illustrate their marketing materials. Some fields in particular

1. DESKTOP PUBLISHER
   
   
2. GRAPHICS DESIGNER
   
   
3. MULTIMEDIA DESIGNER
   
   

DESKTOP PUBLISHER
Description	Using various computer software programs, combines text, numerical data, photographs, charts, and other visual graphic elements to produce publication-ready material. Communicates with both internal and external customers to determine requirements for marketing, promotional, and other kinds of materials.
Job-related skills, interests and values	Desktop publishers must be able to pay attention to detail and work independently. Knowledge of computer programs such as QuarkXpress, Illustrator, Acrobat, and PhotoShop helpful.

MULTIMEDIA DESIGNER
Description	Creates graphic material and lettering to be used for title, background, screen advertising, commercial logo, and other visual layouts for internet web sites, printed materials, motion picture production, television, or other media. Using current graphic design technology creates and prepares illustrations for use by various media.
Job-related skills, interests and values	Artistic ability, creatively thinking, and communication skills are critical in this career.

GRAPHICS DESIGNER
Description	Uses various software packages to create interactive digital/electronic media such as computer games, movies, music videos, and commercials.
Job-related skills, interests and values	Artistic ability, creatively thinking, and communication skills are critical in this career.